With SchoolMint Enroll, many charter leaders have simplified the toughest parts of enrollment: applications, lotteries, and registration. Families have an easier experience, and staff have fewer headaches managing the process.
But even with those steps running smoothly, another challenge remains: getting families to apply in the first place, then keeping them interested long enough to finish the process. And that’s where things get messy.
- A parent expresses interest, but no one has time to follow up
- Spreadsheets, sticky notes, one-off emails, and voicemails pile up day after day
- Families come to a tour or ask a question (and then never apply)
This scenario plays out time and time again not because families aren’t interested but instead because well-intentioned yet busy staff simply don’t have the bandwidth to follow up with every family or manually send every reminder.
Introducing Recruitment, Powered by SchoolMint Enroll
That’s why we built Recruitment, the newest module of SchoolMint Enroll.
As announced in our SchoolMint Enroll 3.0 release, Recruitment is the CRM charter school leaders have been asking for: a way to manage inquiries from interested families without...
- Spreadsheets and Google Forms
- Sticky notes and other handwritten/manual processes
- Generic tools that were never built for schools in the first place
With Recruitment, you can finally bring the entire enrollment journey into one system — from the first time a parent expresses interest to the day their child walks into class.
Tools That Save You Time (and Fill Seats)
Recruitment takes the chaos out of the “interest stage” and gives you one powerful charter school CRM system for keeping families engaged until they attend an event (like a school tour), apply, or register.
Here’s how it helps:
1. Keep Every Family in One Place
No more sticky notes, spreadsheets, or missed calls. Every inquiry flows into Recruitment, so nothing slips through the cracks. Say goodbye to the days of returning to your desk only to find a random sticky note with only a first name, phone number, and no context.
2. Make It Easy for Families to Submit an Inquiry
Share or embed simple interest forms on your website, emails, or social posts. Every response goes straight into the Recruitment CRM — no manual data entry required (although you can manually enter contacts, should you choose)!
3. See Real Results from Your Ads
When you run SchoolMint digital ads, every click flows directly into Recruitment, showing you exactly which social media campaigns are working and how many newly enrolled students came from your ad efforts.
4. Follow Up Without the Extra Work
Set up automatic replies and reminders (for example, a thank you message with additional instructions after a family submits an interest form).
Families hear back quickly without you or your team ever having to pick up the phone and make the call or send a text message yourself.
5. Know What’s Actually Working
Recruitment shows you which events, forms, or ads are bringing in families so that you can focus your time and budget where it counts: on the activities that are actually increasing enrollment at your charter school.
The Difference Recruitment Makes
Recruitment makes enrollment easier for everyone involved:
- Less Work for Staff: You and your team no longer have to chase phone calls or keep up with spreadsheets.
- Families Feel Supported: With timely responses, families know their interest matters, leading to fewer drop-offs before they apply.
- Clarity on What’s Working: See which outreach efforts are paying off, and make smarter decisions with your limited resources.
- One Complete Journey: From first inquiry to the first day, Recruitment, powered by SchoolMint Enroll, keeps everything in one simple school CRM system.
Get the All-in-One Enrollment System You’ve Been Waiting For
Recruitment is the missing piece charter leaders have been asking for: a way to save staff time, keep families engaged, and fill more seats without adding more work to your plate.
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