How Strategic Storytelling is Helping Schools Get More Students

You’ve done the hard work: strengthened academics, launched new programs, and built a committed team. But if the public perception of your school hasn’t caught up, families might never see what’s really happening inside your walls.

Too often, schools fall short on enrollment — not because of what they offer but because of what families think they offer.

In competitive school choice environments, it’s not enough to be a great school. You have to show it, clearly and consistently.

That’s exactly what this 45-minute, on-demand webinar is about.

Telling the Story of Your School: How Strategic Storytelling is Helping Los Angeles Schools Get More Students

Telling the Story of Your School brings together enrollment experts from SchoolMint and Fifth Sun Pictures to discuss how effective video storytelling can help schools in competitive enrollment environments stand out and increase enrollment.

You’ll hear from:

• Moderator Charli Renckly-DeWhitt, Marketing and Enrollment Consultant at SchoolMint
• Panelist Matt Coats, Chief Evangelist at SchoolMint
• Panelist Marco Vargas, CEO and Partnerships Manager at Fifth Sun Pictures

Together, they discuss how schools can identify their message, tell it well through video and digital outreach, and shift perception in communities where reputation makes or breaks enrollment.

What You’ll Learn

In just 45 minutes, you’ll walk away with a clearer understanding of how to:

• Identify and shape your school’s unique story
• Understand the real cost of not investing in student recruitment
• Connect with families through story-driven communication
• Avoid the most common digital storytelling mistakes schools make
• Strategically get your story out into the community
• Make an impact with minimal resources or staff capacity

Whether you're trying to improve your school's reputation, introduce a new program, or simply make your school more visible to families, this session will help you rethink how your school shows up online — and why that matters today more than ever before.

Sign up today!